Case Study

21ST CENTURY WALKMAN

Industrial Design

3D Modeling

UI/UX

[Scope]

Cassettes are quickly becoming nothing more than collector's items and memorabilia due to their limited popularity and technical cost.

Collectors and enthusiasts alike want a cassette player that is easy to obtain, will not break down, and can stand up to the decks of the last century, while enjoying modern features and conveniences. Older generations with cassettes lying around want for ways to hear them again. Tapes holding recordings of past relatives waiting to be preserved, songs and mixes from a different time, or simply curiosity for a different listening experience that is a little less instant.

[Challenge]

A more convenient and accessible way to play old and new cassette tapes today.

[Objective]

A modern Walkman with smart features and playback options.

Collectors

Young Enthusiasts

Casual Listeners

Musicians

Reminiscers

[Solution]

Modern features meet classic functionality - the Smart Walkman.

[Development]

Shape, touch-screens, and speaker grills galore.

[Colors, Materials, Finishes]

Anodized aluminum and recycled plastics.

Solid, sturdy, practical.